Best Day to Buy Gold – Shubh Muhurat to Buy Gold in 2023

Gold is among the precious metals globally. However, in India, this yellow metal is not merely an asset for any family but comes with certain emotional and social values. Apart from being used to make jewellery, it is considered to be a safe option for investment too. And hence, people look for shubh muhurat to buy gold.

Yes, be it for investment purposes or personal use, in India, people consider different days, times, or even occasions for purchasing gold. Considering different cultures and religious references, lets today check on the list of best days for purchasing gold.

Auspicious days for purchasing Gold:

Whether you are attending any wedding or any other festival or function, gold has its own attraction. Some purchase gold as a symbol of his/her status, while some purchase it in the form of a family heirloom. Some buy it for investment while others for religious connotations. Again, gold is considered pure and sacred. No matter what your reason for purchase is, here is a list of all the auspicious days for purchasing gold.

Pushya Nakshatra

Here is a list of Pushya Nakshatra in the year 2023!

8 January 2023 20 June 2023
4 February 2023 18 July 2023
3 March 2023 14 August 2023
30 March 2023 10 September 2023
27 April 2023 7 October 2023
24 May 2023 4 November 2023
1 December 2023 30 December 2023


Pushyami, also termed Pushya Nakshatra, is the auspicious time to buy gold. Also known as Pooyam, Pushya, Poosam, or Pushyami, this is the best time in India to carry out certain financial transactions like purchasing land, gold, or any other business investment. Hence, on this day, people purchase gold as a sign of good luck. Pushyami is celebrated on different days throughout the year according to the arrival of Nakshatra. To know the Pushyami days, you can easily check the Panchang or contact any Hindu priest.

Makar Sankranti

Makar Sankranti is celebrated on 14th January every year. This is the harvest festival and the very first festival of the year. It is the day that marks the onset of the harvesting period which is considered to be auspicious. Hence, it is a good day to buy gold as it signifies prosperity and peace.

Gudi Padwa or Ugadi

According to the Hindu Calendar, Gudi Padwa or Ugadi is the beginning of the new year in the Hindu calendar. Ugadi is celebrated by people in Andhra Pradesh, Telangana, and Karnataka. Onam is the new year for the people living in Kerala while Gudi Padwa is celebrated in Maharashtra. Vaisakhi is the new year for the people living in Punjab. All these festivals are celebrated as the new year and people are more likely to buy gold on this day as it signifies prosperity and new beginnings.

Akshaya Tritiya

Akshaya Tritiya is yet another shubh muhurat for gold purchase as per the Hindu calendar. It is the most favourable day for purchasing gold. According to the jewellers of India, the demand for gold coins and jewellery is high on this day. It is believed that purchasing gold on this day would invite wealth and fortune to the family.


This festival of nine days and nights is also counted as the auspicious day for purchasing gold. No doubt, this festival is highly celebrated by the Gujaratis, other sects also celebrate this festival as the victory of good over evil and perform puja of Goddess Durga. During this festival, people from all over the world are found purchasing gold as it signifies good fortune.


Dussehra is the last day or the 10th day after the Navratri festival. The festival is widely celebrated by Hindus all over the world. On this day, Goddess Durga defeated Mahishasura, the demon, due to which this day signifies the victory of good. The purchase of gold increases in India on this day.

Diwali or Dhanteras

Dhanteras is among the most auspicious days for purchasing gold in India. On this day, Goddess Laxmi, the Goddess of Wealth, is worshipped and it is termed the first day of the Diwali festival. Purchasing gold on this day brings health, wealth, and prosperity to the family. No matter what the price of gold would be, the demand for gold remains high on this day globally.


The last day of the Diwali festival is Balipratipada. According to Hindu culture, this day is the most auspicious day for buying gold as it is marked as the end of the auspicious time. Also known as Bali Padva or Bali Padyami, this day signifies the end of an auspicious time and the beginning of a new year.

Apart from all these festivals, as per the Hindu calendar and scriptures, there are other days too on which gold can be purchased for various occasions like birthdays, weddings, etc. On these days, gold is purchased and gifted to wish wealth and prosperity to others. Hence, the price of gold in India and other countries is sure to rise during the months of June to September and December to February as these months are the wedding seasons globally.

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